![]() ![]() ![]() Piyush shies away from acknowledging successful campaigns by other agencies in the business and this makes the book sound like a very creative sales pitch by Ogilvy as opposed to being a book on offering Piyush's unbiased perspective on Advertising. On the other hand I believe that that the book loses much of its credibility by citing examples of only Ogilvy's campaigns. On one hand, I love the way Piyush communicates through real life examples the importance of meeting people with a variety of interests, trusting one's intuition & honoring one's critics. Is it that good? Well.I have mixed feeling about this book. If even if you are a reader who has nothing to do with advertising, you will still pick up a few lessons in professional success. However, if you believe that business experiences can be shared even in a way that a layman who picks up the book enjoys reading it, this book is for you. Are you a reader who enjoys books overloaded with jargon and industry statistics? If yes, Pandeymonium is not for you. ![]()
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